No Demand For Demand Media?

Today’s article on the CNNMoney site explains that, while Demand Media’s CEO Richard Rosenblatt believes his company has the ability to raise much needed capital through an IPO, Wall Street and the Securities Exchange Commission are not quite so sure. Both its business model and accounting practices are being called into question; chief among them, that Demand’s Adsense ratings are completely dependent on the way they have gamed Google’s algorithm (and that said algorithms can be altered by Google at any time to stop the high ratings), and the questionable quality of content Demand provides through its cheaply compensated content providers.

On Wall Street, at the very least, it appears there is no demand for Demand Media.

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About The Word Of Jeff

I'm a freelance writer and blogger who has written for, among others, Tribune Media Services, Suite101 and Athena Guides. As an intrepid traveler I have chronicled some of my travels at The Verbal Vagabond, my travel blog. And, being an avid amateur photographer, I also have a photography blog spotlighting photos I have taken of areas around my hometown at Postcards From Maggie Valley. Speaking of Maggie Valley, that is where my wife, our Golden Retriever/Border Collie mix, Bella, our Orange Tabby, Tigger and I live in a log cabin on a mountain in Western North Carolina, just at the edge of the Great Smoky Mountains National Park. I enjoy hiking, camping, art, travel, photography (as mentioned above), and an occasional glass of good wine while reading or writing in front of the fireplace.
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